About me

Jakob Casella – Transformational Coach

Jakob holds a Bachelor’s Degree in Coaching from the Australian College of Applied Psychology where he is now an academic educator. Jakob’s three core modalities that he uses to support his clients to make long lasting change include: Positive Psychology, Acceptance and Commitment Therapy & PSYCH-K ® (subconscious reprogramming) these approaches in combination with Jakob’s ability to connect, support and move his clients into change make him a coach that you want in your life.

Theories and approaches​

Jakob focuses on three core coaching approaches when providing including, positive psychology, acceptance and commitment therapy (ACT) and solution focused brief therapy and PSYCH-K®.

How do these theories and approaches work?

Positive Psychology (PP)

In the past, the study of psychology focused on ‘what is wrong’ and how to fix it. Positive psychology, a relatively new science, focuses on ‘what is going right’ and how to nurture and develop it. Positive psychology is not a self-help movement based simply on ‘the power of positive thinking’, it is a science, backed by thousands of studies related to the question; how and why do people flourish?

When working with this theory, you can expect to complete a range of questionnaires that measure your personal traits and character strengths. Once this information is collected, you will participate in a range of activities and exercises that will support you to learn more about yourself and put these strengths of character into play.

Research shows that being aware of your personal traits and strengths has the following positive affects:

– Increases life satisfaction and wellbeing

– Has a positive effect on relationships, career and goal setting

– Builds confidence, self-esteem and self-identity

A positive psychology approach to coaching provides the support needed to  develop your unique identity, uncover hidden strengths, and learn to use them to meet any challenges that come your way.

Want to read more or see the research findings? Click here.


Acceptance and Commitment Therapy (ACT)

ACT is a third wave behavioural therapy approach, which combines the most effective elements of a range of existing therapies.

‘ACT is not just proven effective treatment for anxiety, stress, addictions, eating disordered, schizophrenia, borderline personality disorder and a myriad other  psychological issues. It’s also a revolutionary new way to view the human condition, packed full of exciting new tools, techniques and strategies for promoting profound behavioural change’ – Dr. Russ Harris (2009).

ACT is interested in aligning your life values with your behaviours and goals. These core values, once aligned, can be used in conjunction with a range of approaches including mindfulness and awareness training, to guide, motivate and inspire behavioural change.

When working with ACT, Jakob teaches you psychological skills and a common language for discussing the processes of the mind. This allows you to handle painful or uncomfortable thoughts and feelings more effectively and in a way that has much less impact or influence over your life, these are called mindfulness skills.

Learning and practicing mindfulness skills has a range of benefits including:

  • The improved ability to manage stress and anxiety and anger levels
  • The improved ability to handle painful thoughts, feelings, emotions, sensations and memories, in a way that has far less impact on your life
  • Improved concentration and attention
  • A common language to understand and discuss different processes of the mind
  • Enhanced sense of self-love, empathy and compassion

Values re-alignment is another important part of the ACT work. This involves clarifying was truly important and meaningful to you and using this to guide, inspire and motivate you to set goals and take action towards them.

Values re-alignment work involves undertaking a range of challenging but rewarding activities to re-discover personal values in a range of life domains. Once re-aligned, you are supported to set values directed goals leading to positive and sustainable change.

Supporting you to re-align with their values helps to give your life a sense of meaning and purpose and serves as a guide that will inspire and motivate you to build confidence and flourish.


This approach is a powerful form of energy psychology that works on the subconscious level to rapidly transform limiting beliefs, traumas and stressors that hold you back from living the life you desire. This approach is vastly different to the many conscious mind approaches that the majority of coaches are using. This approach uses gentle muscle testing (adapted from therapeutic kinesiology) to communicate with the subconscious mind in conjunction with whole brain integration to reprogram new powerful and affirming programs. This approach has added some serious fire to Jakob’s coaching arsenal.

Free Subconscious Sabotage Quiz

This questionnaire will assess where you may hold limiting subconscious programs. These are most often learnt when we are young and strengthened as we move through life. They hold us back from achieving our full potential in life and business but they can be a little hard to identify.